hotel.de Ranks First In User Reach Amongst German Online Hotel Reservation Services
Nürnberg, September-28, 2005 - According to Nielsen Netratings' August report, www.hotel.de is placing first among online hotel reservation services - measured by its coverage in Germany - as stated in the online magazine hotelmarketing.com.
hotel.de is in the lead with 718.000 unique visitors in the month of August. The referenced Nielsen report is the so-called @home+@work-panel that measures the usage of the internet at home and from the office.
hotel.de AG chairman Dr. Heinz Raufer: "This first place is the result of hard work during the recent months particularly with view to the acquisition of frequently booking corporations such as SAP, Electrolux or Texas Instruments on the one hand. Additionally more than 100.000 small- and medium-sized companies with its many corporate travelers along with hotel.de's current 650.000 registered private users significantly contribute to this market success."
The ranking of the top travel sites for consumers in August 2005 is as follows:
1. bahn.de 4,366 Mio. Besucher, 2. Map24 4,124 Mio., 3. Falk 1,920 Mio., 4. TravelTainment 1,861 Mio., 5. ViaMichelin 1,599 Mio., 6. Lufthansa 1,258 Mio., 7. Expedia 1,252 Mio., 8. Opodo 1,056 Mio., 9. L'Tur 1,026 Mio., 10. ADAC ReiseService 0,849 Mio., 11. Lastminute.com 0,842 Mio., 12. hlx.com 0,787 Mio., 13. Lycos Europe Travel 0,775 Mio., 14. Map and Route 0,768 Mio., 15. Travelchannel.de 0,719 Mio., 16. hotel.de 0,718 Mio., 17. Air Berlin 0,711 Mio., 18. HRS 0,705 Mio., 19. Germanwings 0,668 Mio., 20. TUI 0,592 Mio.
Hotel portals rank as follows: 1. hotel.de 0,718 Mio., 2. HRS 0,705 Mio., 3. tiscover 0,513 Mio., 4. Accorhotels.com 0,433 Mio., 5. Bookings 0,417 Mio. - making hotel.de Germany's most requested hotel reservation service.
hotel.de is a leading online hotel reservation service. Via hotel.de its customers can book about 180,000 hotels and hotel packages worldwide at discount room rates. Hotels benefit from hotel.de as an additional high coverage sales channel distributing their offers and specials to the right target groups. hotel.de is the only hotel reservation service to unite all major central hotel booking engines (such as Pegasus, WorldRes, Trust) as well as its own reservation system myRES under one user interface. The specific advantage is that all room contingents and rates of these systems will be checked for real-time availability and accuracy. The best rate of an individual hotel will be displayed for all customers to book the lowest rate available in nearly all locations and at any time. The numerous hotel package offers designed especially for hotel.de customers are also unique in character. hotel.de is operated by the German company hotel.de AG and has offices in both Hamm and Nuremberg. Between April 1998 and October 2001, hotel.de was a joint venture between Atrada Trading Network AG and the hotel marketing company Intergerma GmbH & Co. Established as an independent company in 2001, ever since hotel.de has been successfully extending its online content and is today a leading hotel reservation service.