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Personal travel booking trends on the web: Destinations favoured by online bookers for summer 2010

London, 1. July 2010 - The Internet offers wide-ranging options for accessing travel information, quickly and comprehensively. Whether booking flights, train tickets, rental cars or hotels, every single travel requirement can be met at the click of the mouse. For many web users, the age of booking a package holiday is gone, and they now prefer to design their own holidays for themselves. Especially when the weather at home is capricious, and the summer is taking its time to arrive, like it has this year, it is worthwhile casting an eye over the web to find a short break. But what destinations are people choosing when making their leisure travel plans?

This is the question recently occupying hotel.info - the free online hotel reservations service with more than 210,000 hotels around the world - as it investigated the booking patterns of its European customers. The website looked in particular at the destinations that hotel.info users were selecting for the summer months of July and August 2010, concentrating on bookings of at least five consecutive nights. The results are clear:

  • The tourist centres of Rome and Barcelona dominate the market.
  • Majorca too is high on the list of preferred destinations.
  • Alongside the traditional (beach) destinations, customers are also attracted by more exotic locations.
  • Perhaps it should not come as a surprise that Cape Town features in the list.


The top 20 destinations as preferred by hotel.info customers:

RankTown/City
1.Rome (Italy)
2.Barcelona (Spain)
3.Budapest (Hungary)
4.Platja de Palma (Spain/Majorca)
5.Athens (Greece)
6.Istanbul (Turkey)
7.S'Arenal (Spain/Majorca)
8.Rimini (Italy)
9.Cape Town (South Africa)
10.Naples (Italy)
11.Bangkok (Thailand)
12.Marseilles (France)
13.Cannes (France)
14.Dubai (UAE)
15.Hanoi (Vietnam)
16.Alicante (Spain)
17.Buenos Aires (Argentina)
18.Juan-les-Pins (France/Côte d’Azur)
19.Bardolino (Italy/Lake Garda)
20.Peguera (Spain/Majorca)


The favourite city-break tourist destinations of Barcelona and Rome obviously hold attraction for longer than just a couple of days. hotel.info customers also like to spend more time in these two Mediterranean cities. With Platja de Palma, S'Arenal and Peguera, three resorts in the Balearic Islands also make it into the rankings. And despite Greece's government debt crisis and its associated negative press, Athens seems to be a well-loved destination. Other places that are attracting visitors from the old continent include Dubai, Hanoi and Buenos Aires. Europeans are also choosing to holiday in the port of Marseilles, Cannes and Juan-les-Pins in France. Somewhat surprisingly, perhaps, the currently unstable political situation in Thailand is not enough to deter holiday-makers from travelling to Bangkok.

In Cape Town, a South African city has joined the ranking. However, it is doubtful that the weather, which at this time of year is fairly average, is the reason for a longer visit to the city that is home to millions of people. The football World Cup was certainly the main priority for many of those booking trips to the Cape.

hotel.info
www.hotel.info is a free online hotel reservation service for corporate and private customers. The service offers more than 210,000 hotels for electronic bookings around the world. Customers booking via hotel.info achieve significantly better prices in comparison with other booking channels. In addition, hotel.info shows all available room prices for each hotel, so that the customer can always select the cheapest or most suitable room price. All bookings via hotel.info are transferred simultaneously, securely and directly to the respective hotel’s computer. This guarantees the unique integration of each hotel’s own reservation systems (CRS or PMS) and hotel.info’s own reservation system myRES into the hotel.info unified user interface. At hotel.info, customers seeking hotel rooms can base their decisions to book a room not only on the core information such as room price and hotel facilities, but also on the hotel reviews and ratings submitted by around 1 million hotel guests from around the world. Compared with existing rating portals, hotel.info customers can rely on 100% genuine hotel ratings, since only customers who have booked and recently stayed in each hotel are asked for their opinion. Once a customer has selected an offer, the hotel is presented for direct online booking at attractive conditions, in line with the hotel.info "Check & Book" claim. hotel.info is the international brand of hotel.de AG. This brand was created to further drive expansion within Europe. The aim is to establish hotel.info throughout Europe as the leading reservation service for corporate and private customers. Today hotel.infooperates offices in Germany, France, Spain, Italy and China.

Press contact

Ms. Warini Munshi
hotel.info hotel booking Ltd.
Longcroft House
2-8 Victoria Avenue
London, EC2M 4NS
Great Britain
Phone:+44-20-3206 1434
Fax: +44-20-8043 1108
E-Mail: press@hotel.info
URL: www.hotel.info hotel.info

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